Alora is a small business startup working to make high end quality skincare more accessible and affordable. They were after a classy look, with a cute colour palette to target a teen audience.

I designed their logo and a simple font and palette selection, as well as their packaging. They play with the idea of having a day and night option for each product, so I’ve used the pink and blue to represent that concept, as well as the circle icons on the top of the labels to indicate which step in the routine that product would be. They’ll be using animation and marketing to flesh out that idea.